Sip Statistics 2012
Wednesday, September 19, 2012 at 6:00AM
Randy in client, design, drinks, hotel, map, recipes

Sip Statistics 2012 infographic

A great way to wrap up the summer, the Sip Statistics infographic was a joint design project with Hotels.comTGIFriday’s and InfoNewt (my company).

The® Sip StatisticsTM uses data from T.G.I. Friday’s to help travelers do as the locals do and follow their drink-clinations by identifying favorite drinks in popular cities. T.G.I. Friday’s has also provided cool new summer drink recipes below to keep that summer feeling going all year round. 

The design combines Average Daily Room Rate information from the top U.S. cities with the geographic popularity of TGIFriday’s top summer drinks in those same cities.  A fun, engaging way to share some internal information only available from these two companies.

The room rates are clearly compared in rank order with the bar graph linked to the map locations, and the most popular drinks are also shown in rank order for each city using both unique drink galss icons and color coding.  The icons and color coding are carried down the design to the recipe section, where the drink content proportions are shown with a pie chart visualization.

Thanks to the teams at both and TGIFriday’s!

Article originally appeared on Cool Infographics (
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