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Randy Krum
President of InfoNewt.
Data Visualization and Infographic Design

Infographic Design

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Monday
Sep212015

The Art of Color Coordination

The Art of Color Coordination infographic

The Art of Color Coordination infographic from Kissmetrics is a lesson on how to use the color wheel when picking colors to combine. The infographic introduces you to a variety of harmonies and schemes that you can use to your advantage.

Colors affect us in countless ways - mentally and physically, consciously and subconsciously.

Psychologists have suggested that color impression can account for 60% of the acceptance or rejection of a product or service. A bad color combination can have the same negative effect as poor copy and slow load times. In this infographic, we will briefly discuss color coordination and how you can use this to your advantage when designing your site. Special thanks to @speckboy, @smashingmag and @onextrapixel.

Great intro to choosing colors for a color palette used in web design, infographics, and even presentations. I often talk about these color choice schemes in my workshops and classes.

Thanks to Ray for posting the link!

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Reader Comments (1)

Incredible info and to the point, everyone looking these days best tips for web design and I love this blog.
May 15, 2016 | Unregistered CommenterMathew Hayden

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