Randy Krum
President of InfoNewt.
Data Visualization and Infographic Design

Infographic Design

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Entries in corporations (104)


A Graphic History of Newspaper Circulation

From The Awl, this certainly isn't the prettiest infographic I've ever seen (it's basically just a line chart), but it tells it's story to the viewer very well.  Maybe there are times when a simple chart from Excel can do the job...NAH.   From a title that proclaims "A Graphic History of Newspaper Circulation" we certainly expect much more visual information.

I'm sure many of the graphic designers reading this blog could turn this data into a significantly better infographic (hint, hint...).

Every six months, the Audit Bureau of Circulations releases data about newspapers and how many people subscribe to them. And then everyone writes a story about how some newspapers declined some amount over the year previous. Well, that's no way to look at data! It's confusing—and it obscures larger trends. So we've taken chunks of data for the major newspapers, going back to 1990, and graphed it, so you can see what's actually happened to newspaper circulation. (We excluded USA Today, because we don't care about it. If you're in a hotel? You're reading it now. That's nice.)
Some surprising trends: the New York Post has the same circulation it had two decades ago! Also, the once-captivating battle of the New York City tabloids has become completely moot.
Some unsurprising trends: the Los Angeles Times is an absolute horrorshow. Not shown: the Boston Globe disappearing off the bottom of this chart, in a two decade decline from 521,000 in 1990 to 264,105 this year.
Found on Daring Fireball.


CEO Compensation Infographic Contest Winner!

In September, GOOD magazine held an infographic contest to illustrate the top CEO compensation packages.  The above infographic by Dee Adams wins the prize!
Dee Adams’s piece “The Top 8 of CEO Compensation” does an excellent job of illustrating the massive salaries of CEOs and relating them to regular employees in a clean and simple manner. It’s our winner, and Adams will take home our prize package, including a GOOD T-shirt, a free subscription, and $250. You’ll be able to see her infographic in print in our next issue as well.
All of the entries are available for viewing here, but I wanted to include a few of my other favorites:

By Robin Richards:

By Jessica Karle:


Amazon Acquisitions infographic

Found on meettheboss.com, a decent infographic of the acquisitions that Amazon.com has made over the years.  Drawn like an org chart, I like that each branch represents another year, so it becomes a timeline.


Market Visual (BETA) knowledge maps

I came across Market Visual Knowledge Maps this morning.  It claims to still be in BETA, and it maps business relationships based on companies or people that you enter.  It seems to build these mind maps on the fly, and saves any maps that you have build so you can retrieve them later.

It's a service you have to pay for, but if you're looking through annual reports and SEC filings to find people and connections, this will save you a bunch of time.  There's a fully interactive sample map, as well as an introductory video.


Déjà Poo: The Living Machine Sewage System

I saw that Nathan posted this one over on FlowingData this morning, and I had to share.  This is from a Wired article on howusing the plants in the lobby of an office building can help treat the sewage generated.


Bad News for Newspapers

Infographic from the NY Times (I know, ironic isn't it?) that shows the drop in circulation of major newspapers across the U.S.
Heavy debt has dragged several newspaper companies into bankruptcy. The industry’s dwindling revenues have forced some money-losing papers to close, and papers that are for sale are having trouble finding buyers. Experts say that before long, a major American city could be left without a daily paper. (Related Article)
Found on Twitter from @edial


Mapping the Growth of Target

Nathan Yau over on FlowingData.com has done a great job creating an animated map showing the growth of Target stores across the U.S.
Well, fortune was smiling on me last week, and I got a hold of data for Target opening dates and locations (thnx, Cole). So here it is - a map that shows the growth of Target from 1962 through 2008.
Nathan has promised to combine the data from this map with his previous work mapping The Growth of WalMart, into one map where you can see the differences.  So we'll keep our eyes out for that.


Dramatic Shift in Marketing Reality

Scholz & Friends: "Dramatic shift in marketing reality from Michael Reissinger on Vimeo.

Great little video from Michael Reissinger on the need for innovation and consumer interactions in today's marketing world.

Found through Twitter: @stonepayton


25 Years of Mac: Timeline

From Wired.com.  I like that this History of Apple isn't your traditional timeline.  It does go from left to right, but the images are mixed and overlapping.  It show a clear progression from beige to colors to white to silver.  The style also invites the viewer in to explore the details hidden in the image and find the extra images that specifically tagged with a date across the top.


How Star Wars Changed the World

The original Star Wars has certainly gone on to produce more than just sequels.  It has created the people and the technologies that are now considered the best in the industry.  Michelle Devereaux created this family tree for Wired magazine back in 2005 and I love how the line colors indicate people, technologies and company connections, but the tree is organized into movies, sound, effects and technologies.

I actually believe the tree is incomplete.  I think Star Wars had far greater reach and influence that what Michelle mapped out here.

It all started with a band of rebels who wanted to help a farmboy follow his dream.  Three decades later, the Star Wars empire has grown into one of the most fertile incubators of talent in the worlds of movies (Lucasfilm), visual effects (Industrial Light & Magic), sound (Skywalker Sound), and videogames (LucasArts).  Along the way, some of the original Lucas crew has gone on to become his biggest competitors.  This chart maps the people, companies and technologies touched by the Force. - Michelle Devereaux
Thanks Alwyn!

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