Randy Krum
President of InfoNewt.
Data Visualization and Infographic Design

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Visualizing "Drive", an illustrated presentation by Dan Pink

Great job by the RSA (The Royal Society for the encouragement of Arts, Manufactures and Commerce) to visualize and illustrate this presentation given by Dan Pink, author of Drive: The Surprising Truth About What Motivates Us.

This is definitely walking the fine line between illustration and infographics, but I thought it was worthy to share.  I think the presentation is much more engaging with the visuals.  I wish I knew who the designer was so I could give him credit.

More illustrated videos are available on the RSA Videos page.


If anyone is interested in buying Dan’s book, this link will help support Cool Infographics.

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Reader Comments (9)

The illustrator is, I think, a London-based cartoonist called Ollie. Can't remember his surname unfortunately but you can also see him in action at http://vimeo.com/11043014 Will try to get his details for you...

May 13, 2010 | Unregistered CommenterPaul Tyrrell

Apparently it's a guy called Andrew Park at a company called Cognitive Media.

May 13, 2010 | Unregistered CommenterPaul Tyrrell

Thanks Paul! I see Cognitive Media taking credit for the RSA Animate series on their blog, but not a particular designer listed. I've sent them a note inquiring for more details.

May 13, 2010 | Registered CommenterRandy

I first heard Dan Pink in his fascinating TED talk on the same subject:


I agree this is more illustration than infographic, as it focuses on the presentation of ideas rather than data, but an awesome post anyway. I probably wouldn't have found it otherwise. Thanks!

May 13, 2010 | Unregistered Commentercurby

I was able to confirm with Cognitive Media that Andrew Park was the designer/artist.

May 14, 2010 | Registered CommenterRandy

Quibble: I think the voice said Disruptive but the pen wrote Destructive.

May 14, 2010 | Unregistered CommenterAnita

You're right. I caught that too.

May 15, 2010 | Registered CommenterRandy

Really illustrative and instructional about what motivates knowledge workers

May 17, 2010 | Unregistered CommenterJorge deflon

Simply awesome! Great medium of expression. And I couldn't agree more on the content.

June 29, 2010 | Unregistered Commentermohan menon
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