Randy Krum    Designer | Author | Instructor | Speaker

Randy Krum

Designer | Author | Instructor | Speaker


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Star Wars Commander

Star Wars Commander

The Star Wars Commander infographic created by Disney Interactive highlights the new mobile game of the Star Wars saga. Since it’s launch on August 21st, 5 million players have chosen a side. May the Force be with you!

This morning we received word that The Empire is holding strong in the Galactic Civil War against Rebel Forces in Star Wars: Commander. Five million players globally are now engaged in the epic battle, with Imperial forces gaining ground quickly. Below is an infographic recovered from Bothan spies that details troop deployment and battle statistics (a high-res version of the image can be found here).

Highlights from the intercept include:

Five million players have now joined the war (downloaded Star Wars: Commander since its launch on August 21).With more than 57 percent of its players representing the Empire, Russia is one of the strongest Empire strongholds. Other nations that have fallen to the Emperor include Austria, Germany, Finland and the Ukraine.India stands out as a strong member of the Rebel Alliance, as are most countries across South America and Africa.The United States is nearly unanimous in its following of the Dark Side, with the single exception of North Dakota. The force is strong in North Dakota.Half a billion troops have been deployed across both factions.

One of my current favorite games!  I’m a Rebel!

It’s great seeing some major companies like the LucasArts division of Disney starting to use more infographics to promote their properties.  They have all of this data gathered internally about people playing the game, and it’s a great way to share some of these statistics.

The graphics are beautiful, the separation between factions is easy to understand with the color-coding, and the overall design is instantly recognizable as part of the Star Wars brand.

There’s no key to the scale in the Troops Deployed section at the bottom, and it’s not intuitive. I think each character represents roughly 500,000 troops in the first few, but then it gets weird because the Rebel Troopers, Stormtroopers and Banthas don’t make any sense. The Rebel Troopers would have to represent just over 700,000 troops for each icon. Beautiful design, but they got the math wrong so the visualizations don’t all match the data.

Also, the longer rows of characters are indecipherable. We can understand rows of 10 icons, but these varying rows of 7, 12 and even 20 icons across are not easy for readers to grasp.

It was very difficult to track down the original posting (thanks Bex!).  The footer should include the URL link back to the infographic landing page so readers can find the original, full-size version. You also want the infographic to help drive traffic back to your site, and most people that share infographics do NOT link back to the original. Include the link in the infographic so readers can always find their way to your site.

Found on: The Disney Blog

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