Starbucks vs. McDonalds — Cool Infographics

Jul 16

Jul 16 Starbucks vs. McDonalds

Found on the Princeton University website.

This one shows the accelerating takeover of the world by Starbucks and how quickly they are catching up to the reigning king of the hill, McDonalds. It's a few years old (2003) so let's see how they've done since then...

Starbucks: 6,200 locations in 2003. 11,225 in 2007. Almost double!!!

McDonalds: "Over 31,000" in 2003. Still 31,000 in 2007. No growth for McDonalds!

Do you want coffee with that?

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Randy Krum

Randy Krum is an infographics and data visualization designer, author of the book, “Cool Infographics: Effective Communication with Data Visualization and Design,” and instructor of Infographics and Data Visualization Design at Southern Methodist University's Continuing and Professional Education program (CAPE). Randy also runs the popular website, Coolinfographics.com. Started in 2007, the site has grown into one of the most influential infographic sites online, handling up to 50,000 unique visitors a day. He is the Founder and President of InfoNewt, his design company that designs infographics and visualizations for clients used for both online marketing and internal communications. Randy speaks at conferences, universities, corporate events, and government agencies about infographic design, data visualization methods, visual content marketing, and the effective use of visual information. Learn more at RandyKrum.com

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