The Halloween Report [infographic]

Oct 31

Oct 31 The Halloween Report [infographic]

Overall, I like this one but The Halloween Report is a mixed bag. Heavy on the illustration, The Halloween Report includes elements like the historical timeline, some pumpkin facts and an analysis of candy corn.

I really like the 21 moons with jack-o-lantern faces, and the pumkpin comparison to the BMW Mini makes a good reference. I like the idea of the candy corn ingredients, but the slices don’t accurately represent the proportions.

I don’t understand the 7x8 visual grid of pumpkins. How does that mean 1.1 billion pounds? The comparison to space shuttles is tough too, because most people don’t have a good feel for how much a space shuttle weighs. I would have continued the BMW Mini comparison and shown how many Minis it takes to weigh 1.1 billion pounds.

Thanks to Aubrey for sending in the link!

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Randy Krum

Randy Krum is an infographics and data visualization designer, author of the book, “Cool Infographics: Effective Communication with Data Visualization and Design,” and instructor of Infographics and Data Visualization Design at Southern Methodist University's Continuing and Professional Education program (CAPE). Randy also runs the popular website, Coolinfographics.com. Started in 2007, the site has grown into one of the most influential infographic sites online, handling up to 50,000 unique visitors a day. He is the Founder and President of InfoNewt, his design company that designs infographics and visualizations for clients used for both online marketing and internal communications. Randy speaks at conferences, universities, corporate events, and government agencies about infographic design, data visualization methods, visual content marketing, and the effective use of visual information. Learn more at RandyKrum.com

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