Picular: Google Search for Colors

Picular is a new search engine for colors, using Google Image Search to the exact hex color numbers most associated with the keyword you enter into the search.

Search engine for colors: Picular is a rocket fast primary color generator using Google's image search. If you ever needed the perfect yellow hex code from a banana, this is the tool for you.

Putting colors to words: Picular helps designers to easily extract the most relevant colors for a specific context or domain. It helps to understand perception, psychology and aesthetics of a color or tone you’re interested in.

According to Fast Company, “The tool is the brainchild of the Sweden-based digital design studio Future Memories, which now uses the tool on a daily basis. According to the studio, about 15,000 other creatives frequently use the tool to test whether search terms are strongly related to particular colors.”

Found on Boing Boing and Fast Company